Sustainable SEO Results
Clients come to us to help them navigate the tricky ins and outs of working in SEO that only an agency with experience can provide.
We help clients with their SEO strategy, identity issues that are holding back their websites from growing their SEO traffic and work with them as partners to get long-term, sustainable SEO traffic. Here is a small sample of results we have helped our client achieve.
Case Study 1
Background
Our client was a startup who had not focused on SEO before engaging with Optics In. They ranked for less than 100 keywords when we kicked off the engagement in March of 2020. Today they rank for 7K keywords, with 800 keywords ranking on page 1.
Our Contribution
We provided technical guidance to increase crawl/index/rank efficiency, created the content strategy, managed the content building process & the content team, published the pages and provided monthly reporting and insights which helped identify areas of opportunity for continued growth.
The Results
SEO results were slow in the beginning which is typical of a new website. After about the 9-month mark we started to see a dramatic increase in SEO traffic which continues to increase.
Case Study 2
Background
Our work began with this small-business client in the fall of 2020. They had a small amount of SEO visibility but were struggling to attract more SEO traffic from their target audience which was geographically and demographically specific. They needed high-quality, targeted traffic to support their business.
Our Contribution
We worked together with the client to explore the target audience and identify keywords and content that would drive relevant traffic and support the business. We provided coaching to the client to create content internally and produced content to supplement their efforts. We also provided technical consulting and analysis to which removed blockages that were preventing Google from ranking the site.
The Results
Within 2 months the site was ranking for the targeted keywords. Within 6 months, those keywords were ranking on page 1 and were starting to drive qualified traffic to the website which continues today.
Case Study 3
Background
Our work began with this client in the fall of 2021. They were a medium-sized business who wanted to outsource their SEO as their internal marketing team already had their hands full with daily operations. They had never focused on SEO prior and wanted an aggressive SEO plan. Results to date include 800 terms ranking on page 1 within 4 months.
Our Contribution
We created the content strategy and managed all aspect of content creation including developing the content calendar, sourcing and managing the content team, and publishing. We also provided monthly reporting.
The Results
