Content Strategy & Creation

About Our Content Creation Services

To drive SEO results, you need a content strategy that appeals to both users and search engines.

We help companies launch websites with a content strategy that focuses on sustainable success. We also work with companies to optimize existing content and identify opportunities for content expansion, which helps to future-proof websites from search engine algorithm changes and competitors.

Content Strategy & Road Mapping

Our content strategy service applies to both established companies looking to improve their SEO results and companies with new websites who want to establish themselves as authorities in their industries.

We will:

  • Establish a baseline of your current content health
  • Benchmark your content against competitors
  • Provide a gap analysis and roadmap to close that gap
  • Provide a targeted keyword portfolio
  • Define what quality content means for your website in the world of Google’s E-E-A-T
  • Develop a system that incorporates efficiencies into content production from day 1
  • We can work with your content resources or you can tap into our pre-trained content team

Customized Content Services

We understand that you may have a unique situation that calls for a customized approach to building content. Whatever your situations is, we can help you create a process to create the content you need to achieve your desired outcomes.

Book a Discovery Call

Contact us to explore how Optics In, LLC can support you with your SEO goals and/or WordPress web design needs.